What's Included in WaaS?



Custom Programming

Custom programming, custom integration with external systems, or anything technical that requires a highly-skilled programmer.

Custom Artwork

Custom illustrations or graphic design, stock photography from the ultra-premium vendors (ex. Getty or Stocksy).

Plugins for Custom Functionality

Any plugin not in our standard kit. We license many plugins for adding all types of features, but some features require an additional plugin.

Advanced Copywriting

We’re happy to suggest tweaks to  your content in order to maximize its impact, but larger copywriting projects are extra (and an excellent idea).

Simple, right?

Everything else is included for a small monthly fee, including:


Built with Wordpress, the world's most popular website platform.

Custom designed and hand-crafted. Not built from a template.

Mobile responsive. Looks great on every device.

All plugin licenses for core functionality and most typical features.

UNLIMITED content or layout changes, anytime. You don't need to touch the website.

Stock photography from our licensed library of over 12 million images.

Lead capture forms and CRM integration.

Anytime access to our custom-designed website analytics dashboard.

Blog for SEO-boosting content publishing (plus we'll post your articles for you).

On-page optimizations for proper indexing by Google and good SEO).

Optimization for page loading speed (also good for SEO).

Proper sales funnels to maximize converting visitors into customers.


Basic copywriting to optimize your content for conversion.

Honest advice from over 25 years of marketing experience (what do to and what not to do).

Ongoing guidance about how to make your website work harder and automate your operational processes.

Technical support 5 days/week + emergency after-hours support


Super-fast hosting on top-tier VPS servers

Automated daily backups

Server and site maintenance

Domain name registration and renewal

Enterprise-grade CDN (content delivery network) for ultra-fast website, anywhere in the world.

Uptime monitoring every 5 minutes

Automatic image optimization and conversion to WEBP format for fast page loading speed

Automatic smart just-in-time image and video loading for fast page speed


Enterprise-grade website application firewall

Protects against SQL injection, malicious file upload, cross-site scripting and directory traversal

Real-time malware protection by Imunify360

SSL security certificate

Local and network brute force protection

Monthly website review for plugin updates and publicly-disclosed vulnerabilities


Custom-designed, low-friction, simplified checkout


Setup of your Stripe account to process credit cards

Wholesale and tiered pricing for B2B sales

Abandoned cart recovery

Quote requests

Custom, branded order confirmation page and emial notifications

Payment by purchase order

Optional Features

Interactive FAQs

Membership site

Appointment booking calendars

Product configurators and pricing calculators

Interactive dealer/store locator map

Image or video galleries, carousels or interactive enhibits

Embedded ratings and reviews

Social or email campaign landing pages

Event calendars

Help desk ticketing system

Filterable directory / marketplace

Integrated online chat

Online Courses (E-learning)

Product RMA management system

Interactive hotspot images

Recurring subscription creation and management

(and many more…these are only some ideas)

Infinite possibilities, one price.

Operators are standing by.

The site is beautiful and functional, and having small monthly payments rather than a huge upfront expense is awesome! It allows me to grow faster by freeing up cash to invest in other marketing (which they’ll be doing!)

Dr. Dodie Arnold, Founder & CEO

Intended Impact